Jul 02 2013

Love in an elevator

yeah write 31 d bbb image

Day 1: Elevator Pitch

Write an elevator pitch for your blog-


  • Your
    short pitch should be no more than 150 words
  • Be
    clever, but be clear. Stand out, but stay on point
  • Don’t
    over promise. Be confident, but stay away from hyperbole. World’s best
    coffee usually turns out to be fairly crappy
  • Writers:
    show, don’t tell. Some pitches and taglines promise “funniest blog ever”
    then write consistently about the most mundane, unfunny topics. Don’t be
    that blogger
  • Prepare
    a longer pitch just in case. You never know when someone will want to know
    more. Your longer pitch should be tailored to a very specific audience:
    who are you trying to reach? No, don’t say “everybody” or “anyone who
    will listen”



The blog of author J Lenni Dorner: Go beyond the page.


Have you discovered the Existence book series by author J
Lenni Dorner? This blog provides an amazing amount of insider information!
Learn more about the author and the characters, plus encounter oodles of
entertaining extras. If you love to read, if you want to be the first to
discover the next “it” topic, or if you love to astound others with your insider
knowledge- than this is the blog for you! Go beyond the page. 

Open to critique


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    • Marcy on July 2, 2013 at 11:43 AM

    I liked the longer one better to help me understand what your blog is about, but then I liked the short tagline also once I got it.

    • From Novels to Board Books on July 2, 2013 at 12:55 PM

    I haven’t and now I definitely want to. I love that you used the word “oodles.” It adds a wonderful friendliness to your pitch. I love how you structured the second to last sentence. Who couldn’t say “YES!” to that?

    • IASoupMama on July 2, 2013 at 4:31 PM

    I loved the if, if, if rhythm in the longer pitch!

    • that cynking feeling on July 2, 2013 at 7:31 PM

    Great tag line!

    • J Lenni Dorner on July 2, 2013 at 10:53 PM


    • J Lenni Dorner on July 2, 2013 at 10:53 PM

    Thank you.

    • J Lenni Dorner on July 2, 2013 at 10:55 PM

    Thanks so much.

    • J Lenni Dorner on July 2, 2013 at 10:55 PM

    Glad you like it!

    • Alexa on July 3, 2013 at 10:16 PM

    I like them! Thanks for the comments on my blog. Looking forward to learning more about your book through this 31dbbb challenge! 😉

    • J Lenni Dorner on July 4, 2013 at 12:20 PM


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