Day 1: Elevator Pitch
Write an elevator pitch for your blog-
short pitch should be no more than 150 words
clever, but be clear. Stand out, but stay on point
over promise. Be confident, but stay away from hyperbole. World’s best
coffee usually turns out to be fairly crappy
show, don’t tell. Some pitches and taglines promise “funniest blog ever”
then write consistently about the most mundane, unfunny topics. Don’t be
a longer pitch just in case. You never know when someone will want to know
more. Your longer pitch should be tailored to a very specific audience:
who are you trying to reach? No, don’t say “everybody” or “anyone who
The blog of author J Lenni Dorner: Go beyond the page.
Have you discovered the Existence book series by author J
Lenni Dorner? This blog provides an amazing amount of insider information!
Learn more about the author and the characters, plus encounter oodles of
entertaining extras. If you love to read, if you want to be the first to
discover the next “it” topic, or if you love to astound others with your insider
knowledge- than this is the blog for you! Go beyond the page.
Open to critique